HughesON ActiveTechnologies Video
HughesON is the service brand for the Large Enterprise segment. HughesON services are powered by a set of built-in ingredient technologies that our agency branded as ActiveTechnologies (I created the name as part of a comprehensive brand naming exercise). Hughes asked us to create an animated video to showcase ActiveTechnologies.
I concepted the video, wrote the script in collaboration with Hughes technical network engineers, provided creative direction, supervised animation and art direction, and managed voiceover recording and production.
The project won a 2016 trophy from The Davey Awards, honoring the best in Web, Social, Video, Advertising, and more from small agencies.